Watch & Listen
]Podcast episodes, webinar recordings, and conference talks from the PricingWorks team.
The SweetSpot by PricingWorks
Conversations with pricing leaders on strategy, technology, and execution in B2B markets.
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Part 2 - Before You Buy Pricing AI with Suzanne Valentine
Suzanne Valentine, Senior Director of Pricing AI, Pricefx
In the second part, Suzanne Valentine dives deeper into the many facets of adopting AI in B2B pricing — covering implementation challenges, readiness criteria, and practical advice for companies evaluating pricing AI solutions.
Part 1 - Before You Buy Pricing AI with Suzanne Valentine
Suzanne Valentine, Senior Director of Pricing AI, Pricefx
Suzanne Valentine, Senior Director of Pricing AI at Pricefx, explores what pricing AI actually does and where it delivers real value for B2B companies — and what you need to know before you buy.
Value Pricing and Value Selling at Philips Healthcare with Daniel Cho
Daniel Cho, Head of Strategic Pricing Center of Excellence, Philips Healthcare
Daniel Cho, Head of Strategic Pricing Center of Excellence at Philips Healthcare, discusses how the healthcare company achieved business success through value pricing and value selling strategies.
Pricing optimization software - a must for pricing excellence with Sofia Simaria
Sofia Simaria, Vice President of Science and Applications, Zilliant
Sofia Simaria, Vice President of Science and Applications at Zilliant, discusses price optimization software's role in achieving pricing excellence.
Part 2 - Pricing and Sales through the lens of neuroscience with Prof. Dr. Kai-Markus Mueller
Prof. Dr. Kai-Markus Mueller, Neuroscience & Pricing Expert
Neuroscience insights on pricing tactics and negotiation strategies for sales professionals.
Part 1 - Pricing and Sales through the lens of neuroscience with Prof. Dr. Kai-Markus Mueller
Prof. Dr. Kai-Markus Mueller, Neuroscience & Pricing Expert
Prof. Mueller explores how brain science reveals consumer willingness to pay and pricing perception.
Pricing in volatile times with José Vela
José Vela, Global Director of Pricing, Spandex Group
José Vela, Global Director of Pricing at Spandex Group, discusses pricing strategies for B2B companies during economic uncertainty and inflation challenges.
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An Interview with Dominik Schrode from PricingWorks
Matthew Kenneally, Vice President of Global Partners and Alliances at Vendavo, sits down with Dominik Schrode, Vice President of Consulting & Sales and Managing Partner at PricingWorks, to discuss how the company supports customers throughout the pricing journey, from software selection to change management and beyond.
Sales Summit Startup Pitch - PricingWorks
PricingWorks, presented by Sebastian Wrobel, is your partner for profitable growth. We help companies sustainably increase revenue and profitability through the right pricing software, targeted change management, and hands-on negotiation training.
Mystery Research - Nutzung von KI/ML gestützter, angebotsspezifischer Preisempfehlung im Vertrieb
Erfahren Sie, wie KI- und ML-gestützte Preisempfehlungen im Vertrieb eingesetzt werden können, um angebotsspezifische Preisstrategien zu optimieren und den Umsatz nachhaltig zu steigern.
Webcrawling im E-Commerce - Nutzung von Wettbewerbsinformationen zur Preis- und Umsatzoptimierung
Wie Webcrawling im E-Commerce genutzt wird, um Wettbewerbsinformationen systematisch zu erfassen und daraus datengetriebene Preis- und Umsatzoptimierungen abzuleiten.
Brainstorming the 'Ultimate Pricing Book Title' with Sebastian Wrobel
Sebastian Wrobel joins the Impact Pricing podcast to discuss pricing strategy, the PricingWorks approach, and what makes a great pricing book title.